Fitness & Health apps surge, FitAd launches vertical mobile ad platform

It looks like one of the biggest trends in the next couple of years may be a huge growth in the usage of mobile devices and wearables for fitness & health.

Hoping to capitalize on that growth, New York startup FitAd has launched a mobile ad platform that promises to deliver a “curated audience” to brands, and maximized ad revenues to specialty publishers.

FitAd is a “mobility ad network” that is targeted at publishers and brands interested in the fitness and health industry.


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